Mazda
  • Digital campaign development
  • Innovative in-game advertising
  • CRM system tie-in

Cars in a car game

Through behavioural targeting, we reached the right people with relevant ads - inside Xbox games.

150% sales increase

The in-game advertising together with regularly served on-line ads generated a fantastic response. Mazda’s sales for Scandinavia went up to 150% compared to the same period the previous year.

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